EP 42: Mobility and Design with Puma's Sonny Lim

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Sonny Lim, Head of Design Motorsports at PUMA's Headquarter in Herzogenaurach, Germany joins Martin in this week's episode to talk about what Mobility means for a company such as Puma, how his background in transportation and product design helped him to develop a diverse design career, why a shoes is not that different from a car and how product and transportation might merge in the future.

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About this podcast

Launched in 2018, Gestalten has grown to become the authority podcast on automotive design.

Special guests include industry leaders from the world’s largest manufacturers and mobility design pioneers who are pushing boundaries to shape the future of transportation. Listen to live reviews from the show floors of the world’s biggest auto shows, and learn about the design philosophies and career paths of the industry’s top designers and engineers.

by Konzepthaus Consulting GmbH


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